Want a client today? Do this

Your dream clients aren’t out there waiting to be discovered.

They’re people you’ve already spoken to.

Last month, I stopped chasing new leads and went back to my existing database. I focused on people who said things like “maybe later,” “not ready,” or even “too expensive.

The result? 12 of them signed up. Same offer. Different timing.

Here’s exactly what I did:

1. Reviewed leads from the last 90 days. They still remembered me.

2. Reached out to the “not ready” group with a friendly check-in.

3. Followed up with the “too expensive” leads by showing them a downsized offer to start.

4. Connected with leads who chose competitors to see if things were working out.

One thing that also worked really well was using LinkedIn voice notes.

Why? They’re personal, quick, and stand out in a crowded inbox.

If you’re serious about landing your dream clients, here’s how to start:

• Pull up your leads from the past 3 to 6 months.

• Send them a LinkedIn voice note that’s short and personal (think: 30 seconds).

• Follow up with a case study.

Here’s an example of a LinkedIn voice note that works:

“Hi [Name], I was just thinking about [specific conversation you had]. I’d love to hear how things are going and share how we’ve been helping [specific type of client] solve [specific problem]. Let me know if you’re open to chatting!”

This approach works because it feels natural and human. 

Try it out with your leads and keep me posted. I’d love to hear how it works for you.

Talk soon,

Tim

P.S. A solid CRM helps make this easy. We use Go High Level, but HubSpot or Close work great too. Don’t overthink it. Just start somewhere.