• Tim Keen
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  • Stop Wasting Time on LinkedIn

Stop Wasting Time on LinkedIn

Hey,

Let’s talk about your LinkedIn addiction.

Last week, a founder told me they’ve been posting on LinkedIn like crazy, but nothing’s working.

I checked their profile, and it was all over the place. Random topics. No focus.

But still posting every day.

I get it.

Back in 2022, I was that person throwing content spaghetti at the wall, hoping something would stick.

I was addicted to checking stats and comments, wasting time on doing things the wrong way.

Here’s what I’ve learned after helping 300+ founders get LinkedIn right:

You only need 3 types of posts:

  • Industry insights (1–2 times a week)

  • Expertise bombs (2–3 times a week)

  • Real results you’ve created (once a week)

That’s it. No Motivation Monday. No Wisdom Wednesday. No gimmicky posting schedules.

One of my clients tried this simple approach last month. She stopped posting about her dog, her morning routine, and her favourite business books.

Instead, she focused on her experience helping SaaS companies with customer success.

Her profile views jumped from a few here and there every month to a steady stream in the double digits every day.

The best part? She spends 30 minutes every Monday planning her content. She uses the same templates and even reposts her best-performing posts.

Because honestly, most people didn’t see your first post anyway!

Here, I’ll make it EVEN easier…

If you’re looking for more content strategy ideas, all my course content recordings are available in the Modern Agency Sales community worth $2500 literally for free.

So: What are you waiting for? Take back your time and start building your real business.

Best,

Tim