More Leads = More Whale Clients 🐳

Hi there,

If you want to work with whale clients who pay $25,000 or more, you need MORE leads.

Here’s why:

You’ll always have a fixed percentage of high-quality leads. Maybe it’s 1%, 2%, or 5%.

That percentage is nearly impossible to change.

What you can change is how many leads you bring in.

With 100 leads per month and a 5% close rate:

• You close 5 clients.

• At $10,000 per client, that’s $50,000 in revenue.

With 500 leads per month and the same 5% close rate:

• You close 25 clients.

• Instead of working with all 25, you choose the top 5 and charge $25,000 per client.

• That’s $125,000 in revenue from just the top 5 clients.

More leads = more leverage.

It’s way easier to go from 500 to 1,000 leads than to increase 1% to 2%.

To make this work, you need two things:

1. A system to consistently generate more leads.

• Content that attracts new traffic daily.

• Lead magnets that convert 5–10% of visitors.

• Email sequences with 30–50% open rates.

2. A plan to monetize lower-quality leads.

Not every lead will be a whale client, but they don’t have to go to waste.

Scalable offers like courses, templates, or group programs turn those leads into additional revenue.

For example:

• If 20% of your lower-quality leads convert into a $1,000 offer, 100 extra leads = $20,000.

• That’s extra cash while you focus on closing the whales.

The whole Lead Gen game on LinkedIn is about making the numbers work for you.

When you build systems and monetize every part of your funnel, the math becomes predictable.

Cheers,

Tim

P.S. Ready to build a system that gets more leads and closes bigger deals that gets you to $100k/month faster?

Let’s talk.

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