how i made personalized docs

I made a very special lead magnet and wanted to share with you what goes into it.

Whenever someone books on my calendar now, I offer them a custom 60-day roadmap for LinkedIn inbound, with an insane amount of custom deliverables.

• 60 days of posts

• 3 lead magnet ideas

• a profile + headline rewrite

• a score and specific action items for your inbound funnel

You don’t need to build this much.

My business is called “Modern Agency Sales”.

So obviously I have to be a bit over-the-top and ahead of the curve.

Here’s how it works

• You book on my calendar and the data flows to Airtable. This includes a survey about where you’re at and what you’re doing.

• That triggers a n8n flow that uses Apify to scrape your LinkedIn posts and your profile.

  

• Once that’s finished, I use Airtable’s native AI to scrape your business URL and also search the internet for relevant case studies, testimonials, and anything else about the business I can find on the internet.

• Then, I take all that data and create two resources

  • A style guide based on your writing style

  • A knowledge based on the specific information + insights we find

• Once that’s done, I plug that data (and your survey responses) into prompts that I have been refining for a year, based on all the profile audits I’ve done.

• We also generate an Authority Score based on 4 criteria

• Then, that triggers 60 top-performing post templates to be pulled into a new table. It uses the style guide + knowledge base to write to each template, and outputs

  • a post, and

  • a list of items required to finish the post.

Once everything is generated, it goes to a table that syncs to Webflow CMS via Whalesync, and maps to a beautiful layout that presents everything clearly.

We have made 78 pages this week, which is 4780 posts.

Is this absurd overkill that is quickly eating up my Webflow CMS limits? Yes.

Is it also fun to test the limits of personalization and try to make the ultimate custom lead magnet? Also yes.

If you would like one of these for yourself, reply DOC :)