Over the last year the linkedin feed has completely convered.

It is now pretty much all lead magnets.

Right now all those lead magnets are about Claude stuff.

It’s very tempting to jump on the bandwagon.

And if you have a large TAM, you might as well.

But if you have a very specific idea of your ideal client, you can keep making lead magnets that resonate with them — and only with them.

That’s why I spend a lot of time helping people figure out who their actual ideal client is.

Not just the company, but the individual person at a specific revenue stage of a specific type of company.

Once you can create content for that person, your life is 10x easier.

So take 2 minutes and think about it.

Who was your best client? How old were they? What did they wear? What was their writing style? What kept them up at night?

Then write to that.

It will change everything for you.

Tim

Btw - we are now making lead magnets + writing content for clients.

If you would like an entire end to end LinkedIn funnel built in 10 days - for a extremely affordable price - reply FUNNEL to this email.